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15thJanuary2009
Product Performance Reports
Author: Hildegunn Iversen; Filed under: Publisher Tips; Tagged as: product performance reports, ReportingNo CommentsDid you know that you can get product level data in Commission Junction’s performance reporting? This is a really cool, useful feature but can be quite difficult to find unless you know about it. Below is a screenshot of the product performance report from the publisher side.

In the items you can see the number of items or products sold. To pull the product performance report you simply need to click on this figure and it will open:
As you can see this gives you a breakdown of how many products you have sold of each type, the total commission and the sale amount for each product. This is particularly useful for cross-selling products, it will give you a good idea of which products you can push more on your site. A pre-requesite for this functionality is that the advertiser has implemented an item-based pixel allowing us to track the products sold. Hope that you find this useful
"A large proportion of publishers I know own dozens if not hundreds of domain names. Later on they regret having purchased so many as they don't have the time to build websites for them. Also they don't attract the amount of type-in traffic they were hoping for. Therefore discipline yourself to only buy domain names that you must have.
Be cautious of hype-ridden new TLD releases. There is currently a lot of hysteria surrounding .co domain names, but they could end up being just as much of a damp squib as .tel, .ws and other TLDs. One thing many people are not aware of is a .co domain is seen by Google by default as a local Colombian domain; great if you want to rank well in Colombia, not so great if you wish to use it for a UK site."
Dipa Shah
Account Director



