What a fantastic couple of days it has been at the London A4U Expo. It genuinely does seem that each year gets better, with the usual faces and fresh new faces in abundance. The event must be one of the best networking events in the UK. We are usually such a reticent bunch – comparing US (where power networking is the norm) events to UK ones just highlights to me how bad we tend to be at chatting to people we don’t know. None of that has ever been in evidence at the A4U Expo’s though – where the atmosphere is always very welcoming and relaxed.

That said – the first thing I saw when I ascended up the escalator on the first morning was a short, menacing squirrel. Scary, really scary. The picture is blurry because my hands were literally shaking with fear!

Read the rest of this entry »

It only seems like a blink of an eyelid has gone by since I was preparing Commission Junction for the first ever A4U Expo. Unbelievably though, this is now the 3rd year that the Expo has been running and, once again, Commission Junction has secured ourselves a sponsorship slot at the event. We will be there on stand 20 so come along to say hi.

As well as just exhibiting at the event we will also be speaking. Along with FusePump and TUI we will be talking  in a session called ‘Feeds can do WHAT?’. This is an overview of how feeds can be crucial to the success of an affiliate marketing programme. It is at 12 midday on the Tuesday so do try to pop along if you can – we have been working with the FusePump guys on some really interesting innovations.

Commission Junction and FusePump recently joined forces to develop advanced feed solutions. You can read about it here. In addition, FusePump have deveworked with TUI to develop an AdCreator tool which you can read more about here.

We hope to see lots of you there.

As many of you know from following Hannah’s posts, this year CJ attended and presented at the A4U Expo in Amsterdam. As well as being one of the attendees and ’stand hands’ I was also lucky enough to present a session with David Harding from Argos on a very topical subject – “Managing Success in a Downturn”. You can find a copy of the presentation here but I thought it would be helpful for those that didn’t attend if I provided a quick recap of it.

Read the rest of this entry »

For the second year running Commission Junction was a sponsor for the a4U Expo held on the 14th and 15th of October at the ExCel centre in London.

What struck me instantly about the event was just how much it had grown in one year. I have run many events in the past and was really impressed by how well executed and organised everything was. I know how hard Claire and Matt worked and it all paid off in the end

We managed to have about 20 or so staff taking it in turns to attend over the two days and we were all kept very busy on our stand.

Read the rest of this entry »