Win A Ticket To A4U's PerformanceIN Fashion & Beauty Event

The A4U are launching a new initiative for fashion and beauty affiliates, PerformanceIN Fashion and Beauty, to help boost their online performance through networking and knowledge sharing. We are holding a competition to win a ticket (worth £275) to this event, where we will also be exhibiting.

To be in with a chance of getting your hands on a free ticket just email us your guess of how many sweets are in our fishbowl below. The person who guesses correctly (or who is closest to the right amount) will receive a ticket to this greatly anticipated new event. Click here to find out more about PerformanceIN Fashion & Beauty from the lovely people at A4U.

Email admin@cjblog.co.uk and tell us how many sweets you think are in our fishbowl, please send your answers to us before 29th June as the bowl will be at the Online Marketing Show – and it’s number will no doubt dwindle.

Looks can be deciving, when it comes to sweets in fishbowls, so think before you guess

Looks can be deceiving, when it comes to sweets in fishbowls, so think before you guess

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Online Marketing Show 29th-30th June

Online_Marketing_Show_2010_Full

It is now less than two weeks until the Online Marketing Show, part of MarketingWeek Live, kicks off. We have never exhibited at this show before but we have heard great things, so are testing the waters this year. With a focus on online digital marketing it will be interesting for us to see the audience that attends this and we hope this will be a successful show for us.

After having a look at the agenda we are particularly looking forward to the line-up for the New Media Age conference with speakers from NMA, A4U, Barclaycard, Microsoft Advertising and the IAB, to name a few. With over 80 exhibitors just in the Online Marketing Show this promises to be a good show.

If you want to come and see us we will be sharing a stand with our sister company ValueClick Media at stand B425. Also our Sales Executive, Sam Richards, will be talking at the Affiliate theatre at 4.00pm on the first day. 

Hopefully see you all there :-)

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CJ's Recent Additions

We have had a few new members join the CJ family and thought you might like to meet the first instalment of the recent additions.

So please join me in welcoming Jay, John and Sophie.

First newbie to introduce themselves is Jay Singh who has already made his mark in the office by sending round a video of him singing Jay Z.

Jayblog

Where are you from? Sunny South London – Streatham to be specific

What did you do before CJ? I was an Account Manager for eBay’s AdCommerce Pay Per Click Program

What is your job here? Working on the publisher development side of CJ as Publisher Development Manager

What are your impressions of CJ so far? Very impressed, characters, hardworking people and being a professional, dynamic company always helps! The bagels are great too :-)

What do you think about Affiliate Marketing? Interesting so far, I am new to the model but am looking forward to learning and understanding more – people are making thousands a month sitting at home simply referring users to brands but also people are coming up with innovative and constantly fresh concepts to make more money!

Continue reading

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CJ Sponsoring a4uexpo in Munich

In just under a month’s time, the a4uexpo Europe will be taking place from 7th-8th June at the Hilton Munich Park Hotel, Munich.

Commission Junction is a bronze sponsor again this year and our Solutions and Operations Director Daniel Powel will be part of the ‘Publisher Director GRILL!’, a popular session that began in London last year. This session will allow delegates to quiz Daniel Powel, along with other publishing directors from TradeDoubler and Webgains, for frank answers to help performance marketing and increase revenues.

To see the full agenda and speaker sessions for the event click here.

We will also have a stand and be exhibiting at the a4uexpo, with employees from our various European offices attending.

As a sponsor we can offer our clients 10% off their ticket at the expo, email us on admin@cjblog.co.uk to get the code or to register click here.

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A day out with Argos

Last Thursday we had the pleasure of spending a whole day with our client Argos, from their affiliate summit during the day to attending the Revolution awards with them in the evening. 

The Argos affiliate summit took place at Millbank Tower, where Argos were joined by key industry speakers and affiliates for a day full of knowledge sharing and future insights into both Argos’s remit and the industry.

Argos affiliate day

The day began with Argos speaking about their recent progress and plans for the coming months. Affiliate Manager, Andy Firmin, started the day off by talking about Argos’ affiliate strategy, and was followed by Gemma Russo, eCommerce Customer Acquisitions Manager, who spoke about the developments for the Argos UK website.

David Harding, Argos then spoke about on-site optimisation and Matt Roberts, ecommerce Marketing Controller, ended the morning itinerary with a overview of developments at Argos. Continue reading

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Online Lead Generation Council recently launched their Best Practices Guideline

Some of you may have already heard about the OLG best practices guide which was published last week by the IAB.

The Online Lead Generation Council (OLG) was set up by the Internet Advertising Bureau (IAB) in 2009 and was the first UK group established to promote the benefits and opportunities of online lead gen marketing. The aim of the OLG is to grow online lead gen adspend from 1% (PwC 2010 autumn adspend study) to 10% in 2014. Last month, with the appointment of their new chair, Trine Buus, the OLG launched their Best Practices guidelines for 2011, to help raise awareness of online lead gen. These guidelines have been developed as self-regulatory principles for companies, to maintain good experiences for customers through trust and good business ethics, and to encourage successful use of lead gen marketing.

Jason Baker, who heads up lead generation for our parent company ValueClick, is part of the steering committee for the OLG and has been assigned the task of recruiting new advertisers to the council.

The steering committee meets several times a year, with topics including trends in the market, best practices/code of conduct, data protection/handling and opt-in guidelines. The steering committee is made up of networks, lead generation providers, agencies and online marketing specialists. Some activities they have got planned this year are networking events and an Agency Tour, part of which is made up of 30 minute presentations and Q&A sessions for advertisers and agencies on online lead generation.

Continue reading

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CJ shortlisted for 10 A4U Awards

On Thursday the shortlist for the A4U Awards was announced and we found out we have been shortlisted for 10 A4U Awards this year. We are absolutely delighted with this result and are proud to be the affiliate network with the most nominations.

The categories we have been shortlisted for are:

Advertiser Innovation in conjunction with Argos

Affiliate Network Innovation in conjunction with myThings

Affiliate Network Innovation in conjunction with the Argos Affiliate Hub

Best 3rd Party Application in conjunction with myThings

Best New Entrant in conjunction with myThings

Best Use of Affiliate Marketing as part of a Multi-Channel Campaign, for Argos

International Award in conjunction with GAP

Best Finance Advertiser, for Egg Credit

Best Retail Advertiser, for Argos

Best Travel & Leisure Advertiser, for TUI

The award ceremony takes place on the 17th March at the Grosvenor House Hotel, and we can’t wait.

To see the full list of companies that have been shortlisted: http://www.affiliates4u.com/news/2011/03/a4uawards-2011-shortlist-announced/

Voting for Publisher’s Choice of Affiliate Network and Network Achievement Awards is still open - if you would like to vote for us, please do so here.

Posted in CJ UK News | 1 Comment




TFM&A Report

Two weeks ago Earls Court was preparing for TFM&A to start on 1st-2nd March. We had a stand at the event which we also used to promote our sister companies: ValueClick Media, Mediaplex, Search123 and PriceRunner. This year it was delightful to exhibit the ValueClick brands together and include our sister companies, with staff from each company attending to the stand.

TFM&A Stand 2011

Our stand incorporating our sister brands

This year was also the first year TFM&A introduced the OA&A (Online Advertising and Affiliate) section, and we were proud sponsors of their Affiliate Marketing Theatre. By introducing this section we felt we were able to meet more people relevant to our industry and it helped that our stand was outside the OA&A theatre. This year proved to be busier than ever and the show gave us great opportunity to meet new contacts for Commission Junction as well as for our sister companies. Continue reading

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TFM&A Expo 1st-2nd March 2011

The TFM&A Expo is just under a week away and we are exhibiting at it again this year with our other sister companies – ValueClick Media, Mediaplex, PriceRunner and Search123. We will be at stand 314 if you would like come down and have a chat with us.

We also have two speaker slots booked 1 for Commission Junction at 10am on 1st March and 1 for Mediaplex at 3pm on 2nd March. Florian Gramshammer, Country Manager of Commission Junction UK, will be speaking about how to get the best results from the Affiliate Marketing channel, using a case study from Egg. The speaker for Mediaplex is Robin Davies, Country Manager Mediaplex UK, who will be conducting a joint presentation with Dell to outline the importance of data in advertising.

TFM are have made a big effort to get affiliates to come to this event, click here to see the 6 reasons affiliates should attend.

Visiting TFM&A is free, but you do need to register for entry. Click here to go to the website and register.

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CJ’s New Deep Linking Tool – A User’s Guide

CJ have just launched their new Deeplinking tool which can be installed on Firefox, Google Chrome and Internet Explorer, making us the only international affiliate network to provide a deep-linking tool across all major internet browsers. The plugins are aimed at publishers who want to quickly to obtain a deeplink-enabled link for the advertisers they are working with, without the need to necessarily logging onto their publisher account and locate one that has been enabled for this purpose.  To launch installation, just click on one of the following links for the browser you want to run the tool with: Mozilla Firefox, Google Chrome or Internet Explorer (32-bit version).

You can also click on one of the icons below to launch the Deeplinking download for that browser:

Mozilla Firefox    Google Chrome    Internet Explorer

Please find below a guide in how to make best use of this application.

Once you have installed the CJ Deeplinking tool on your computer an icon will appear at the top of your chosen browser, and under the “Tools” menu (IE/Firefox).

dl1

Click on this to bring up the login window, where you can enter your CJ Username and Password or register to the CJ programme if you are not a CJ client. Continue reading

Posted in CJ Help & Guides, CJ UK News | Tagged , , , | 7 Comments