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12thFebruary2009
January’s tips of the week
6 CommentsIn case you missed any of them, here are January’s tips of the week consolidated for you. I am not quite sure why I only seem to have 3, maybe something to do with the new year. Anyway – here they are.
Brezo Sanchez-Ocana – Account Executive
Search engines such as Google penalise websites with affiliate links in both their natural and paid listings. Some publishers cloak affiliate links. There are a range of methods for doing this, using Javascript, PHP and htaccess (the latter two are the best). You can read more about the various techniques here and here.
Dipa Shah – Account Director
Allow your visitors to search your website with a Google Custom Site Engine. Host the search box and results on your website and customise the colours to match your own branding and web pages.
You can also install a script or use a remotely hosted service. There is useful insight to the various options here.
Cath Caporn – Account Manager
If you are a content publisher you should update your websites with unique and relevant information. These are sites that are looked upon more favourably not only by their visitors but also by search engine bots. Sign up to Google Alerts to stay informed of the latest sector, product and company news.
Hope that these are useful to you.
6 Responses to “January’s tips of the week”
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In the next monthly round-ups can we please have pics of the CJ staff?
(Makes in handier for me to print them out and add them to my poster of the most beautiful people in affiliate marketing
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Google penalises affiliate links?
I’ve ranked higher than a merchants product with a review site and my affiliate links were not cloaked or redirected, they were pure html and not even no followed! Absolutely true… I now rank 1 below merchant. I think google can tell when you php redirect or htaccess a link and treat it as an affiliate link anyway and penalty? I don’t know.
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Nadeem please!!!
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Hahaha – I am sure that deep down inside you agree Chris!
Simon – thanks for the comments. What Google does and doesn’t penalise is obviously kept well within the confines of Googleplex, but a number of people have mentioned that they believe that .htaccess redirects with nofollow mean that Googlebot doesn’t work out that a link is an affiliate one and thefore the website isn’t penalised. Sounds like you have it sorted though
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Nice blog. Unsure about some of the content though. Google penalizing links? That’s so outdated… even the links are for forum posts from 2007, this is 2009 guys – it’s ok to be a little slow with updating your technology but time you cotton onto today’s topics, not yesterdays. And why is CJ advertising Affilicon? They related in any way?
When is CJU by the way?
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Thanks for your comments Jimbo. Sorry if you found some of the content a little bit outdated – to be fair though there is absolutely loads of other content if that isn’t to your fancy:-) The Affilicon thing is just that we have a discount to offer our readers in case they wanted to attend – everybody loves a discount.
CJU is happening in September in Santa Barbara.
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"Advertisers: an effective way to get more exposure for your brand, generate increased sales, and encourage publishers to engage with you is to launch a competition in which publishers are asked to place a banner or text link to your website on one of their homepages. They have to email you a screenshot of the advert and the page URL. After a certain period of time, you will randomly select a winner from the entrants.
Many publishers will keep the link to your site after the competition has ended, and because they have emailed you, you can communicate with them to drive more sales for your business and enable them to earn more commissions."
Katie Harrod
Account Director
