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16thJuly2009
Q3 Advertiser Training
No CommentsAnother quarter, more training
These are our Q3 training dates and details. If you would like to attend then please email me at admin@cjblog.co.ukBeginners Guide to Affiliate Marketing (this course is suitable for merchants or agency staff with less than six months affiliate marketing experience)
Details: Thursday 20th August, 9:30 – 13:00, CJ Offices, Breakfast Provided
Content
- Basics of a programme
- How to best utilise the CJ interface
- Publisher Business Models – a detailed analysis
- How to best communicate with affiliates
- Top 10 things that you should be doing on your programme
Intermediate Guide to Affiliate Marketing (this course is suitable for merchants or agency staff with between six months and two years affiliate marketing experience)
Details: Thursday 27th August, 9:30 – 13:00, CJ Offices, Breakfast Provided
Content
- Strategy Planning
- Identifying, attracting and retaining the best affiliates for your programme
- Exploiting seasonality
- A creative approach
- What to do when it isn’t working
Anyone is welcome to attend but spaces tend to go very quickly. Let me know on admin@cjblog.co.uk
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10thFebruary2009
Events Reminder
Author: Hannah Luckie; Filed under: CJ Training, CJ UK Events; Tagged as: A4U Expo Europe, CJ Events, CJ Training, TFM&AJust a quick reminder that we have a few events coming up – so if you would like to meet the team or get involved then email me at admin@cjblog.co.uk to let me know.
February
TFM&A – on the 24th and 25th of February. Mediaplex, our sister company, which are ad serving providers are exhibiting and sponsoring the Digital Theatre. We will have Commission Junction representatives there and also have some speaker slots. See my previous blog post for details.
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29thJanuary2009
We will be continuing to conduct some advertiser training in 2009. We will look to do at least two slots each quarter. The feedback from the last training was that whilst it was useful it is quite difficult to pitch it at the right level for people. So we have decided to change the way we do it a little bit.
The two dates in Quarter 1 will be for different levels – either at Beginners or Intermediate level.
"Advertisers: an effective way to get more exposure for your brand, generate increased sales, and encourage publishers to engage with you is to launch a competition in which publishers are asked to place a banner or text link to your website on one of their homepages. They have to email you a screenshot of the advert and the page URL. After a certain period of time, you will randomly select a winner from the entrants.
Many publishers will keep the link to your site after the competition has ended, and because they have emailed you, you can communicate with them to drive more sales for your business and enable them to earn more commissions."
Katie Harrod
Account Director
