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  • 9thNovember2009

    Time has flown right past me so here is a double whammy of tips of the week.

    September

    “As many of you know, the words in H1 header tags are given weighting by search engine bots and contribute towards you ranking higher for those words.

    If you think huge H1 fonts will make your web pages look ugly, you can use CSS to reduce their size. An example would be:
    [STYLE TYPE="text/css"]
    H1 {font-family: verdana,arial; font-size: 9pt; color:#ff4500}
    [/STYLE] (replace [] with <>)


    Katie Harrod
    Account Director

     

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  • 17thAugust2009

    July Tips of the week

    Author: Hannah Luckie; Filed under: Advertiser Tips;

    “If you use several social networking websites, it can be time consuming to update your status on each one separately. I recommend using Ping.fm or HelloTxt which allow you to update your status on lots of social networking sites from one place.

    Tools like Twitterfeed can be set-up to update your Twitter automatically with the titles of your blog posts, and, if you want to get clever, you can syndicate the blog post titles to multiple sites by setting Twitterfeed to feed through to Ping.fm or HelloTxt.”


    Brezo Sanchez Ocana

    Account Executive

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  • 20thMay2009

    As many of you know from following Hannah’s posts, this year CJ attended and presented at the A4U Expo in Amsterdam. As well as being one of the attendees and ’stand hands’ I was also lucky enough to present a session with David Harding from Argos on a very topical subject – “Managing Success in a Downturn”. You can find a copy of the presentation here but I thought it would be helpful for those that didn’t attend if I provided a quick recap of it.

     

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"Advertisers: an effective way to get more exposure for your brand, generate increased sales, and encourage publishers to engage with you is to launch a competition in which publishers are asked to place a banner or text link to your website on one of their homepages. They have to email you a screenshot of the advert and the page URL. After a certain period of time, you will randomly select a winner from the entrants.

Many publishers will keep the link to your site after the competition has ended, and because they have emailed you, you can communicate with them to drive more sales for your business and enable them to earn more commissions."

Katie Harrod
Account Director


about CJ
Commission Junction's UK blog is a resource for publishers and advertisers to find out more about our services and increase their knowledge of developments in online marketing to benefit their businesses. As one of the worlds leading affiliate networks and part of the Valueclick group, Commission Junction is uniquely placed to share our knowledge... Read more..