Author Archives: Florian Gramshammer

What’s happened in 2011 – a run down with the IAB

Posted on December 21, 2011 by Florian Gramshammer

We’ve just contributed to the IAB’s blog – looking at the developments within the affiliate industry in 2011.  Here’s what we said… The performance marketing space is now a truly multi-channel discipline. It has grown significantly, from once being considered … Continue reading →

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The Search Marketing Landscape and Social Media – How Can Brands Adapt?

Posted on November 4, 2011 by Florian Gramshammer

Search marketing is integral to all that happens online, think about it, search accounts for 58% of all digital advertising spend according to the IAB’s latest adspend study.  It’s a huge business and it pays to know what it’s about.  … Continue reading →

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A Triumph at Travolution Awards for Commission Junction

Posted on October 14, 2011 by Florian Gramshammer

The Roundhouse Camden recently played host to the annual Travolution Awards 2011, recognising achievements in marketing in the online travel industry. This year saw Commission Junction win the award for the ‘Best Use of Affiliate Marketing’. I managed to keep … Continue reading →

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Understanding Affiliate Marketing with the IAB AMC survey

Posted on September 29, 2011 by Florian Gramshammer

Recently, the Affiliate Marketing Council at the IAB has worked with its members, including Commission Junction, to develop the first annual affiliate marketing survey, designed to get to the heart of the industry and help marketers, agencies, affiliates and networks … Continue reading →

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Staying ethical in affiliate marketing with the IAB Ethical Merchant Charter

Posted on September 20, 2011 by Florian Gramshammer

We’re striving towards an online environment that’s fair and ethical within the affiliate marketing space.  Regulations and legislation have started to be implemented and companies like ours are striving to work alongside regulatory bodies like the IAB to help develop … Continue reading →

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2011 affiliate census – contribution deadline – make yourself heard

Posted on September 15, 2011 by Florian Gramshammer

Argos and Commission Junction have teamed up with eConsultancy and A4U to sponsor the 2011 affiliate census.  Consistent market information is still often lacking about the affiliate channel in the UK and we’re really excited to be part of project … Continue reading →

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CJU Santa Barbara Part Two

Posted on October 2, 2008 by Florian Gramshammer

In case you missed part one here it is:  Part One Wednesday On Wednesday the conference started properly with a busy schedule. It kicked off with a keynote speach from Guy Kawasaki on the Art of Innovation.

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CJU Santa Barbara 2008 Part One

Posted on September 30, 2008 by Florian Gramshammer

CJU (Commission Junction University) in Santa Barbara this year took part on 16th – 19th of September. The European team took a total of twenty guests to take part in the networking, conference sessions and many parties. Here is a … Continue reading →

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