Monthly Archives: March 2012

Making mobile work for affiliates

Posted on March 30, 2012 by Eleanor Pickering

I recently penned an article for the Marketing Lounge on how mobile can work in the affiliate sector.  It’s something we’re always getting asked and I think it’s incredibly important to keep up to speed with new developments within the … Continue reading →

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ICS Learn launches exclusively on CJ!

Posted on March 29, 2012 by Rachael Cowie

ICS Learn is an experienced and dynamic distance learning organisation and the company has just launched its affiliate programme exclusively on the Commission Junction network.  ICS Learn run over 200 courses and tries to make learning accessible for everyone.  Skills, … Continue reading →

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Publisher highlights with…SupersonicAds

Posted on March 27, 2012 by Jay Singh

Social gaming has really taken off in recent years with such successes as Farmville and Words with Friends whose reach runs into the tens of millions.  The demographic suits many brands and there’s some real benefits to ‘in game’ advertising.  … Continue reading →

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Learning about new digital innovations with Virtual Mob

Posted on March 26, 2012 by Owen Hancock

The wikipedia definition of augmented reality takes a minute or so to understand “Augmented reality (AR) is a live, direct or indirect, view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data.”  In … Continue reading →

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The IAB Report on Mobile Adspend in 2011

Posted on March 21, 2012 by Peter Wright

The IAB along with PWC have just released a study into mobile adspend in 2011.  The results provide for some very encouraging reading and the message is clear, that mobile advertising is making its mark.  We are very excited about … Continue reading →

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The CJ Publisher Innovation Day

Posted on March 19, 2012 by Peter Wright

As you know, here at CJ we’re constantly looking for new and innovative publishers to work with alongside our merchants. We pride ourselves on these partnerships and wanted to share these thoughts and innovations from some of our key partners … Continue reading →

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CJ Takeover TFM&A 2012

Posted on March 15, 2012 by Peter Wright

Well, it has taken us over a week but the dust has now settled and we’ve finally recovered from TFM&A 2012 and by all accounts this year’s event was a rousing success. This year we went all out talking about … Continue reading →

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CJ sponsors Travel in Performance Marketing Report

Posted on March 14, 2012 by Sophie MacKenzie

Commission Junction has always had a large array of travel clients and we’re incredibly active in the sector working with companies from Air France to Thistle Hotels and Thomas Cook.  We’re also always keen learning more about how this space … Continue reading →

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CJ on Econsultancy talking about mobile

Posted on March 13, 2012 by Sophie MacKenzie

The mobile shopping industry is estimated to be worth £275m by 2013, that’s a sizable chunk of cash!  However for a long time we’ve been waiting for ‘mobile’ to really take off so are we finally at the pinnacle where … Continue reading →

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The benefits of experimentation on your affiliate programme

Posted on March 12, 2012 by Riaz Mehtar

It’s easy to play it safe, and for some clients this is the best way to go and there’s nothing wrong with that.  However, the affiliate marketing model is a great place to experiment with new ideas, everything’s on a … Continue reading →

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