Monthly Archives: September 2010

If you think that your internal set-up does not allow you to do something, make sure that you speak to your network. Whether it’s product feeds or deeplinking, we can usually find a solution that works and helps increase revenue … Continue reading →

Measuring the performance of advertising across your site can be complicated, especially if you are dealing with multiple metrics. With Commission Junction tracking you can convert to an eCPM which will allow you to make accurate comparisons and optimise accordingly.

When choosing a network, do some quick research to see what steps are in place to make sure that any potentially unruly affiliates are not using tricks in order to get the last click.

Improve your conversion rate and you will not only increase sales, but also the number of affiliates willing to promote you.

Don’t automatically go for the biggest brands, other incentives from smaller brands may benefit you more.