Commission Junction’s increased focus within the fashion sector made it more than necessary that CJ attended London Fashion Weekend accompanied by three key Fashion Publishers that work on our clients such as Gap, Laura Ashley and Boohoo.
On the first day of the Vodafone London Fashion Weeekend some of the more fashionable members of the CJ team, including Monika, Caroline and myself, played host to SheerLuxe, Shopcade and ShopStyle for a day of Fashion delights and goodies galore at the beautiful, Somerset House.
Alina from Shopcade, Cristina from ShopStyle and Jessica from SheerLuxe joined CJ’s ladies and enjoyed all that LFW had to offer. First things first, the most important thing is the Goody Bag! A Julien Macdonald Black tote filled with delights such as a mini Essie nail varnish, Label M hairspray or blowout spray, Lavazza coffee, Beauty Bar and Maybelline Baby Lips Lip balm.
TheOutnet.com Trend catwalk was an awe inspiring gala of metallic, flower patterns, sports luxe, lace textures and decadent jacquards. We sat front row, able to fully immerse ourselves in the styles for SS14, Spring/Summer we are ready for you! The Catwalk provided insights into how we can best promote our Fashion Advertisers in line with the up and coming SS14 Fashion Trends.
The Vodafone free Maybelline red nail polish for Vodafone customers was readily accepted by myself and Monika with Christina bagging a free Vodafone Maybelline manicure! Not bad at all. Maybelline had a fun photo booth, and we all know how much CJ love a photo booth!
The Scavi & Ray Prosecco bar was a treat for all, we never say no to bubbles. We proceeded to sip and walk around, looking at all of the designers as they tempted us with discounts galore and previews of new season products.
The Canon 360 experience was Caroline’s highlight of the day. A one second moment captured by a rim full of Canon Camera’s all set to catch every angle, amazing!
All in all a joyous day out with a few of our Fashion Publishers.